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EP#112: Faux Cute

May 20, 20242 min read

Meet Good Neighbor Nicole Roche with Faux Cute!

Have you ever found yourself rummaging through your jewelry box, looking for that perfect pair of earrings to complete your look and lift your spirits? Our guest Nicole Roach, the creative force behind Faux Cute, knows exactly how transformative a simple accessory can be. On the latest episode of the Good Neighbor Podcast, I, Lisa Swiftney, sit down with Nicole to explore her captivating journey from quarantine chaos to entrepreneurial success. Nicole's passion for crafting handmade, lightweight earrings isn't just about fashion—it's a heartfelt mission to empower women with confidence and beauty, one pair of earrings at a time. 

Nicole isn't just an artist; she's a one-woman powerhouse managing all facets of her business, from design to dispatch. She gives us a candid look at the hustle required behind the scenes of Faux Cute, debunking myths and shedding light on the reality of small business ownership. But it's not all work—Nicole also shares cherished moments from her personal life, like treasured times spent with her husband, their beloved dogs, and visits to her family up north. Her story is a beautiful blend of creativity, dedication, and the pursuit of balance, offering an intimate perspective on what it means to turn a passion into a thriving business that touches lives. Join us for this inspiring conversation that's sure to leave you eager to accessorize not just your outfit, but your whole day with a dash of joy.

More about Faux Cute:

Faux Cute creates earrings that make you feel confident, beautiful & empowered. Life can be hard…real hard & sometimes it just takes something as small as a pair of earrings to bring a little joy to someone.

Faux Cute wouldn’t be where it is without these amazing women who we call the Faux Cute Dream Team. As Faux Cute grows they are lucky enough to have the most amazing women that volunteer their time in helping with events and creations.

Because of our amazing customers Faux Cute is also able to give back to local non profits.,

Welcome to the Faux Cute Family!

Faux Cute


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Lisa Swiftney

Executive Producer, Good Neighbor Podcast: Rochester

Publisher: Greater Rochester Living, Shelby Neighbors


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